NETWORK REBRAND
NATIONAL GEOGRAPHIC CHANNEL

WHAT WE DID: CONCEPT, CREATIVE DIRECTION, ART DIRECTION, DESIGN, ANIMATION, OFF-AIR TEMPLATES, GUIDELINES.

We created a new On-Air and Off-Air Graphics Package for the 2012 National Geographic Channel Refresh. With the previous refresh as a starting point, the idea was to make it bigger and more attractive, to add more colors and images, to have more diversity, and to give more versioning possibilities to the various regions around the world.